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Our Story


Hi. I'm Terry Pearce, founder of Untold Play. In my personal life I've been playing games, and picking them apart to see how they tick, since I was smaller than some of the boxes. Meanwhile at the office, I built a career helping people learn, in organisations huge and tiny, near and far.

Terry Pearce, founder of Untold Play

The longer that career stretched out (twenty years and counting), the more I found ways to knit my work and home passions together. People don't learn when they're bored. A lot of what makes games funand keeps people coming backcan be used to help them learn.

I've used games-based learning and gamified learning in teambuilding for doctors, in project management training for universities and in learning about branding and conversational writing for banks. The more I use them, the more effective I find them. I find that play and fun don't get in the way of effectivenessthey unlock it.

I created Untold Play to help others unleash the power of play. To help trainers, learning designers and educators make learning as fun and memorable as possible. To make learning work, playfully. Untold Play is me plus selected partners and associates, creating products and providing services, to that end.

I love talking to people about gamification and games-based learning. If you want to talk to me about an idea, an opportunity, or an issue, book in a meeting or drop me an email.